Getting away from my usual research and blog posts that relate to Nashville baseball and Sulphur Dell, I am compelled to unleash my feelings about the unmitigated gall that some vendors have in bypassing MLB licensing.
First, let me say that I am a New York Yankees fan and have been since the age of 10. But I could not help myself in rooting for the Red Sox during the 2018 World Series because of two Tennessee greats on the Boston roster: Mookie Betts and David Price. The content of their character is what sets them apart from many ballplayers today; no roster is void of the other kind of character, but Betts and Price are very special men, and I am proud of both of them.
I spent 43 years in the sporting goods business, and from day one was taught how the sports licensing business works. Already this morning I am seeing a bunch of “Boston World Champions” fake merchandise, and it’s not right.
Any entity such as MLB, NFL, NBA, and Collegiate Licensing spends a lot of money, time, and effort to provide fans with the best quality merchandise, not cheap t-shirts, caps, and jerseys from sleazy vendors. These guys that think they are clever by outwitting the licensees, retailers, and sports clubs themselves verify their dishonorable practices.
“Boston World Champions” on any item that is advertised as soon as the game is over, yet carries no MLB-licensed hang tags nor is advertised by MLB itself, calls out that it is unlicensed by its own admission. The proper phrase is “Boston Red Sox, World Series Champions”, which is a licensed trademark of the Red Sox and MLB. See how the phrase is mis-used?
To those who commit this fraud: honor the license. Wouldn’t you want your trademarks honored?
My recommendation to fans: only buy OFFICIAL merchandise licensed by the sport…
© 2018 by Skip Nipper. All Rights Reserved.